Hindbag is an ethical, supportive and committed brand for a more sustainable fashion. All the brand’s fashion accessories are designed in France and manufactured by an Indian NGO (SSMI) that supports the emancipation of women and the education of children from Punjabi Bach in New Delhi, India.
These women living in disadvantaged neighbourhoods are trained as dressmakers and have a place at school for their children. There is not just a social dimension or mere humanitarian donations because the expertise of these women is put forward. The work of the sewing workshop is paid at its fair value. 55 women are involved in the project and are paid about 3 times the minimum wage in India.
And when the models are humorous, fashion, glamour and at a perfectly reasonable price, we love it !
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